Let’s be honest: it’s really hard to blog consistently. Some days I can plan out two month’s worth of content in a short time. Some days I look at my editorial calendar and think all of my ideas are crap. Some days are just busier than others.
I know I’m not the only one — every blogger will eventually hit a point where blogging consistently feels impossible. Here are a few tips that help me blog consistently.
Follow a schedule
If I don’t have an editorial calendar, I don’t blog. Simple as that. Every time I’ve taken a blog break, I’ve told myself I would write when I felt like it, convinced I’d have a number of posts stored up when I was ready to post again. And each time, I never wrote a thing. Even when I had all of these exciting ideas in my head, without a plan, I never put anything into action.
But when I have an editorial calendar and stick to the same blogging schedule, it’s so much easier to keep up with. It always takes a few weeks to get into a groove, but as long as I make it non-negotiable and stick to my schedule, it gets done. I don’t always follow my editorial calendar, but as long as I have ideas planned out on a calendar, I always have a starting point — which is so much easier than staring at a blank page.
Write more when you’re inspired
I can’t write only when I’m inspired — inspiration doesn’t happen on a schedule (though it seems to appear more often when I’m on one!). But when I am feeling more inspired, I tend to create faster — so I try to use the extra time to create even more. Sometimes I’ll write full posts; other times I’ll outline as much as possible or use the extra inspiration to brainstorm more ideas. Sometimes I’ll get ahead on my editorial calendar; other times I’ll just save the posts in Evernote so I have one less post to work on when I’m not feeling inspired.
Turn it into a game
Staying consistent is relatively easy when you’re feeling inspired — but what if you’re absolutely not? That’s when I turn blogging into a game! Turn it into a fun challenge instead of something you don’t feel like doing. Set a timer and see if you can finish a post before the alarm. Pick a random idea from this guide or this list and go with it. Stop worrying about writing the perfect post and just write whatever comes to mind. You can polish it later.
I’d say most of the time, my problem with publishing consistently is those times when I look at my work and think everything is crap. And usually, the work is just fine — it’s my attitude that’s the problem. Sometimes you just have to hit the publish button anyway. Take a step back and try to view your work objectively. Can at least one person still benefit from what you have to say? Then go for it!
What do you struggle with when it comes to blogging consistently? How do you make it happen?